Summary:
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Mattel is releasing a Ken doll inspired by NBA superstar LeBron James, featuring his personal style and career milestones. Set to launch on April 14.
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While some fans celebrate the tribute, others on Twitter poke fun at the “LeBarbie” doll, joking about LeBron’s on-court antics. Despite mixed reactions, the $75 collector’s item is generating buzz.
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Barbie will donate to the LeBron James Family Foundation with each sale, emphasizing community impact. LeBron hopes the doll inspires kids by showcasing strong role models.
For the first time ever, Mattel is honoring a real professional athlete with his own Ken doll, and it’s none other than NBA superstar and Akron native LeBron James. Set to drop April 14, the doll is loaded with personal flair, from his “We Are Family” tee and signature Nike kicks to a custom varsity jacket featuring milestone patches from his life and career. LeBron says the partnership is about showing kids what’s possible when they have strong role models to look up to.
But while some fans are celebrating the tribute, others are turning to Twitter with jokes and jabs, quickly turning “LeBarbie” into a trending topic. Critics took shots at LeBron’s on-court dramatics and meme-worthy flops, with sarcastic tweets suggesting the doll needs a stand “or it’ll flop,” or that it comes with “scheduled rest days.” Despite the mixed reactions, the $75 collector’s item is already generating major buzz. Barbie will also be donating to the LeBron James Family Foundation, further rooting the release in community impact.